Jeff Moden (6/25/2016)

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My first inclination would be to use the UNIQUEIDENTIFIER datatype for the GUID instead of VARCHAR but that may be contrary to formatting of the data received. ...

In most cases, that would be a correct assumption 😉

In most cases, that would be a correct assumption 😉

Good question, I should have provided that.

Each RSSItem has a guid - varchar(512), AuthorName - varchar(256) , Title - NVARCHAR(500), Description - NVARCHAR(4096), PublishDate as a UTC datetime and a...